The need for education
To build a career in professional music, you'll need a lot of learning.
However, you don't need a music post-secondary education.
Do you think there's a difference between learning and education? I do. Music university education wasn't right for me, but after I dropped out, learning poured into my life.
The cost of my one year in music university was between C$4,000 and $5,000. Would it cost even more now?
Education tests and certifies you: if the goal is to become a schoolteacher, perfect. But if you want to work in music, you can focus on learning how to take home income—which you won't learn in education.
(Or, take education in an entirely different field. Life is diverse.)
I've always wanted brief but high-quality information from which to learn as a busy musician.
If you agree, or if you're curious, Artist Earnings is for you.
The spectrum of what's out there
A lot of today's music 'industry' content is scathing political-economic critique. Much of that critique is correct, but you're not always in the mood to consume that stuff.
Then at the other end of the spectrum, you'll find vapid numbers-driven stuff ("How To Get Your First 1,000 Followers" 🥱 "Spotify Growth Hacks") presented by sales-y marketing gurus.
This website takes a calmer, Seth Godin or Benedict Evans style approach and sums up practical ideas for artists who don't want to play the industry game.
Imagine these exaggerated ideal readers:
- a senior dev, in a small Canadian city, who invests more of his take-home pay into his music than any label in town invests in anyone
- a technical/trades person who goes to every jazz gig and is known as the jazz photographer in the scene (this is, roughly speaking, a real person I know — if you're reading, we love you!)
- a young, Very Online musician who convinces his middle-class parents to sell their house and go build a multi-generational container home in the far suburbs with a home recording studio
Who else did you imagine? Hit me with the ideas.